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SELF-CHECKOUT SURVEY HIGHLIGHTS KEY OPPORTUNITIES TO INCREASE SALES OF FRESH PRODUCE
SELF-CHECKOUT SURVEY HIGHLIGHTS KEY OPPORTUNITIES TO INCREASE SALES OF FRESH PRODUCE

Fusion Uncovers Solutions and Opportunities for Produce Companies and Retailers Alike…

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PACKAGED FRUIT ACCOUNTS FOR INCREMENTAL DOLLAR GROWTH BUT BULK IS STILL PREFERRED AMONG CONSUMERS
PACKAGED FRUIT ACCOUNTS FOR INCREMENTAL DOLLAR GROWTH BUT BULK IS STILL PREFERRED AMONG CONSUMERS

Although packaged fruit preference is increasing, bulk fruit accounts for a larger share of total sales. According to Fusion’s research, shoppers prefer selecting their own fruit…

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GROCERY RETAILERS IN TOP POSITION FOR FUNCTIONAL BEVERAGE PURCHASES
GROCERY RETAILERS IN TOP POSITION FOR FUNCTIONAL BEVERAGE PURCHASES

Functional beverages are growing in popularity at an increasingly high rate. Sales are expected to increase to a 225 billion dollar industry…

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FUSION CELEBRATES 25 YEARS OF PROVIDING CLIENTS WITH TRUST & INNOVATION
FUSION CELEBRATES 25 YEARS OF PROVIDING CLIENTS WITH TRUST & INNOVATION

Steven Muro, Founder, Reflects on Business Success on Milestone Anniversary

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Steven Muro of Fusion To Present Insights About Hass Avocado Shopper Trends During September HAB Webinar
Steven Muro of Fusion To Present Insights About Hass Avocado Shopper Trends During September HAB Webinar

Learn About Bagged and Bulk Avocado Shopper Insights and Growth Opportunities

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Fusion Recognized as Top Retail Marketing Service Company
Fusion Recognized as Top Retail Marketing Service Company

The Only Fresh Produce-Focused Agency Listed in Top 10

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MENTIONS

Featured
Perishable News
Self-Checkout Survey Highlights Key Opportunities to Increase Sales of Fresh Produce
Perishable News

As self-checkout continues to shape the retail landscape, a recent consumer survey conducted by Fusion, a business-to-business marketing agency for fresh food, reveals insights into the behavior and preferences of today’s shoppers.

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Perishable News
The Shelby Report
Survey: Self-Checkout Presents Opportunities For Fresh Produce Sales
The Shelby Report

As self-checkout continues to shape the retail landscape, a recent consumer survey conducted by Fusion, a business-to-business marketing agency for fresh food, reveals insights into the behavior and preferences of today’s shoppers.

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The Shelby Report
Vision Magazine
Marketing Sets the Table for Sales Staff
Vision Magazine

Master fruit and vegetable marketer Steven Muro talks key lessons he’s learned from over 25 years since the company’s founding, future trends, and how marketing strategies have evolved.

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Vision Magazine
Produce Business
Packaged Fruit Accounts For Incremental Dollar Growth, But Bulk Is Still Preferred
Produce Business

Fusion, a business-to-business integrated marketing and research agency, took a deeper dive into the produce category to uncover shopper preferences between choosing their fruit.

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Produce Business
Produce Blue Book
Survey Shows Packaged Fruit Growing, but Consumers Still Prefer Bulk
Produce Blue Book

Fusion’s research shows that packaged fruit accounts for incremental dollar growth, but bulk is still preferred among consumers. Recyclable containers are preferred over plastic bags…

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Produce Blue Book
The Packer
Shoppers Want Bulk Fruit or Small, Sustainable Packaging, Says Fusion Survey
The Packer

Even though bulk fruit is still what most shoppers prefer, packaged fruit is becoming more popular — especially in certain ways.

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The Packer
The Produce News
NWPB To Employ Variety of Research Initiatives To Promote Watermelons
The Produce News

New in 2023, the board will work with Fusion Marketing to execute consumer research that will provide key insights into the watermelon consumer, which will aid in building consumer demand.

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The Produce News
The Produce News
Experts Opine on the State of Produce Marketing
The Produce News

Recovering from pandemic pressures, businesses are now faced with inflationary concerns, economic uncertainty and a skittish public. How should produce companies respond? The Produce News asked a group of veteran ag marketing experts.

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The Produce News